Garbage as opportunity,
not waste.
The founders of RecycleSmart have always done things differently. Jaclyn’s experience in the Polar regions inspired a desire for change upon her return to Canada, where Colin spent years training, travelling and ski racing around the world where he saw firsthand the effects of climate change. Motivated to make a difference, they set their eyes on business waste and recycling in 2008, after working through the challenges (and complications) of implementing an business recycling program. They learned first-hand that it wasn’t easy, that good solutions are complex, and ‘green guilt’ doesn’t solve problems.
We see opportunity in waste — in all its forms — our glass has always been half-full, seeking out practical, simple, and ‘smart’ solutions to business waste.
The 5 R’s (Our Mission)
Reduce time, cost and waste.
Refresh waste and recycling practices.
Respect the environment and protect it for future generations.
Revitalize waste and recycling education and engagement.
RecycleSmart!
Our Values
Drive
We strive for excellence, because anything less would be a waste. We inspire each other to be SMARTer!
Collaboration
We listen to our customers, we engage with our industry partners. We get SMARTer together.
Sustainability
We consider and protect our shared space. We change behaviours to change the world!
Innovation
We will optimize your waste management– the SMART way. We think outside the bin.
The time, money and back-end effort saved is a win for me. Combine that with their team’s contagious passion for what they do, we have a solid collaboration.
Kevin McCarty
Senior Specialist, Corporate Social Responsibility
Kal Tire
Awards & Press
Female Entrepreneur of the Year 2018
RecycleSmart & Technology
12th Fastest Growing Canadian Company
Forty Under 40 Winner 2017
Our Team
Graeme Dobinson
Chief Revenue Officer
Prior to becoming a co-owner in 2013 and now Chief Revenue Officer of RecycleSmart, Graeme was an accomplished entrepreneur and had over 14 years in the waste and recycling industry covering a wide variety of positions from sales, operations and senior management. He co-founded and grew one of Western Canada’s fastest growing waste and recycling service providers, which was sold in 2009. In his spare time, Graeme enjoys spending time with his wife and 2 children and working on their Okanagan family vineyard.
Jaclyn McPhadden
Chief Administrative Officer
Jaclyn earned her B.Sc. in Biology at UVic and her MBA at UBC. She spent several years leading teams in the Arctic and Antarctic, a transformational experience that’s inspired new approaches to balancing business and sustainability. Today, Jaclyn leads Canada’s 12th fastest growing company, disrupting the antiquated waste industry. She demonstrates herself as both a leader and business builder, which earned her Female Entrepreneur of the Year in 2018 and named in Vancouver’s Forty Under 40 in 2017.
Colin Bell
Chief Commercial Officer
Colin holds a Broadcasting Diploma from Mount Royal College and a BA in Communications from Royal Roads University. Prior to co-founding RecycleSmart, he spent over a decade as an athlete, coach and event manager in the winter sport of Biathlon, including managing the biathlon venue for the Vancouver 2010 Olympic Winter Games. Today, he leads the technology and business development teams at RecycleSmart, improving efficiency and value for clients across Canada.
Woof Team
Here to keep the team focussed, relaxed, and on task.
54,000
Tonnes diverted from landfill
5,000
Locations managed across the country
Join Us!
Sure, we’re one of Canada’s Fastest-Growing Companies. We’re also one of the smartest and funnest. (Is that a word?) If our mission hits you in the heart, and our values align with how you see the world and where you want to go, then please send us a little note.
